INTERPRETATION OF THE "WAR ON TERROR” THROUGH GLOBAL TIMES’ POSTINGS: NARRATIVE ANALYSIS STUDY
Keywords:
Chinese Media, Global Times, War on Terror, X PostingsAbstract
The construction of narrative through interactive stories is popular on digital forums. Through interactive storytelling, the plot (scenes and scenarios), character mapping, and values are created to engage the audience in relation to a particular situation. The War on Terror has been a popular narrative that is interpreted from different perspectives. This paper examines how the concept of the War on Terror is framed by the Chinese state-owned media, Global Times, in its tweets, using narrative strategies. The three analytical lenses of the Narrative Analysis of Interactive Digital Storytelling developed by Daiute (2014) that are utilized in the study are Hyper-Plot Analysis that considers the construction of narratives and the way the audience engages them, Multi-dimensional Character Mapping that is used to map the representation of the engaged parties and their dynamics, and Poly-cultural Values Analysis to understand the cultural values presented and embedded in the narratives. This paper examines how Global Times uses digital storytelling to inform the world by analyzing selected tweets. This can contribute to how we think about and explore the nature of digital propaganda, world actors, and culture (protagonist or critic projections) in the global market of ideas. The research contributes to the understanding of the electronic media-based international narratives. It enhances the ideas of cultural diplomacy, foreign policymaking, and the study of state media manifestations in the global digital environment.
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Copyright (c) 2026 Dr. Asma Kashif Shahzad, Muhammad Rashid, Farwa Muneer (Author)
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